December 3, 2021

Baked Goods Market size to grow by USD 165.49 billion | Rising Prominence of In-store Bakeries in Supermarkets as Key Driver | 17000+ Technavio Reports

NEW YORK, Nov. 17, 2021 /PRNewswire/ — “Baked Goods  Market – Forecast and Analysis Report 2021-2025”, the market witnessed a YOY…

NEW YORK, Nov. 17, 2021 /PRNewswire/ — “Baked Goods  Market – Forecast and Analysis Report 2021-2025“, the market witnessed a YOY growth rate of 5.43% at an accelerating CAGR of 6.12% between 2020 and 2025.

Revenue Generating Segment

The baked goods market share growth by the bread and rolls segment will be significant during the forecast period. The bread and rolls segment of the global baked goods market primarily includes products such as whole wheat bread, sourdough, rye bread, pita bread, focaccia bread, multigrain bread, white rolls, hot dog rolls, and sub rolls. The increasing demand for gluten-free bread and rolls is a major factor driving the growth of the segment. The increase in demand for free-from products such as bread, pies, and cakes is expected to encourage other major vendors to offer such products during the forecast period. 

Revenue generating segments highlights and insights on market analysis of coming years – View FREE Sample

 The report is segmented by product (bread and rolls, cakes and pastries, cookies, and others) and geography (APAC, Europe, North America, South America, and MEA).  

Vendor Insights 

The global baked goods market is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market. 

The growing competition in the market is compelling vendors to adopt various growth strategies such as promotional activities and spending on advertisements to improve the visibility of their products. Some vendors are also adopting inorganic growth strategies such as M&As to remain competitive in the market.   

For Instance,- In April 2020, Campbell Soup Co., the snack brand, Goldfish, partnered with America’s hot sauce brand, Franks RedHot, in order to create a spicier version of the crackers called Goldfish Franks RedHot crackers. Similarly, In April 2021, Mondelez International Inc partnered with Olam Food Ingredients (OFI), a supplier of cocoa beans and cocoa ingredients.

The report analyzes the market’s competitive landscape and offers information on several market vendors, including: 

  • Associated British Foods Plc
  • Britannia Industries Ltd.
  • Campbell Soup Co.
  • Flowers Foods Inc.
  • Grupo Bimbo SAB de CV
  • JAB Holding Co. Sarl
  • Kellogg Co.
  • Mondelez International Inc.
  • Warburtons Ltd.
  • Yamazaki Baking Co. Ltd.

Find additional highlights on the growth strategies adopted by vendors & their product offerings. Read Free Sample Report. 

Geographical Market Analysis 

APAC will provide maximum growth opportunities in the Baked Goods market during the forecast period. According to our research report, the region will contribute 34% of the global market growth and is expected to dominate the market through 2025. 

China and Japan are the key markets for the baked goods market in APAC. Market growth in this region will be faster than the growth of the market in other regions. The expansion of global players in the region through organic and inorganic organizational developments will facilitate the bakery market growth in APAC over the forecast period.

Know more about this market’s geographical distribution along with the detailed analysis of the top regions.

Key Market Trends & Challenges: 

The growing demand for organic and gluten-free products is one of the significant baked goods market trends expected to stimulate market growth in the coming years. Health-conscious consumers prefer organic baking products and ingredients such as aluminum-free baking powder, gluten-free flour, and organic baking flour. Several market vendors are launching new products in organic variants to capitalize on this opportunity. Organic coconut flour, whole-wheat, and multigrain-based products are gaining popularity.

Fluctuations in raw material prices may hamper the market. The prices of all the ingredients are rising due to the increasing costs of production.  As a result, manufacturers of bread and rolls incur more costs on raw materials. Furthermore, the supply of raw materials may be affected due to adverse weather conditions, national emergencies, strikes, governmental controls, natural disasters, supply shortages, or other unexpected events. This increasing cost, in turn, increases product prices. This becomes a challenge for marketers to introduce new product varieties with specific ingredients that enrich the taste and attract more consumers.

View free sample for highlights on market Trends & Challenges affecting the baked goods market. 

Customize Your Report 

Don’t miss out on the opportunity to speak to our analyst and know more insights about this market report. Our analysts can also help you customize this report according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time.  

We offer USD 1,000 worth of FREE customization at the time of purchase. Speak to our Analyst now! 

Baked Goods Market Value Chain Analysis 

It includes the following core components: 

  • Inputs
  • Inbound logistics
  • Operations
  • Outbound logistics
  • End-customers
  • Marketing and sales
  • Services
  • Innovations 

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Baked Goods Market Scope

Report Coverage


Page number


Base year


Forecast period


Growth momentum & CAGR

Accelerate at a CAGR of over 6.12%

Market growth 2021-2025

USD 165.49 billion

Market structure


YoY growth (%)


Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 34%

Key consumer countries

US, China, Japan, Brazil, and Germany

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Associated British Foods Plc, Britannia Industries Ltd., Campbell Soup Co., Flowers Foods Inc., Grupo Bimbo SAB de CV, JAB Holding Co. Sarl, Kellogg Co., Mondelez International Inc., Warburtons Ltd., and Yamazaki Baking Co. Ltd.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, market condition analysis for the forecast period.

Customization preview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

About Us: 

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios. 


Technavio Research 

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Media & Marketing Executive 

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UK: +44 203 893 3200 



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